Our department here at Geek Impulse consists of industry practitioners who take pride in fully understanding geek culture in depth and breadth across media channels to drive business outcomes for brands. The overall failure or success of media strategies are based on the details specific to each platform. This is something we take to heart. That is why the department considers multiple methods that include media planning, buying, reporting, analytics, advertising technologies, and sound research.
The Media Department always works alongside our creative and production teams. With all these capabilities in house it allows us to be cohesive with creative and media in planning. This makes sure that buying is as impactful as it can be.
Our team is constantly evaluating the various platforms. This includes traditional as well as emerging platforms and technologies to make the best decisions as to where your fandom’s attention is underpriced. We do this because we always want to capture the attention of our audience to create the strongest media performance. Testing and learning and adapting and real-time listening allows us to give the best performance for brands.
At Geek Impulse we believe in transparency. This means that pricing, media purchased as well as the data collected as a result of said media associated with purchases are completely shared with our clients. This also includes performance metrics and whatever else our clients may need.