Question is which will arrive first, you or your pizza?
Ordering Dominos Pizza From Your Car seems to be an attempt to dominate every touch point the consumer enjoys so they can order their pizza. That is every device known to humanity. The company has currently partnered with Xevo, to create an app for ordering their pizza’s from your cars infotainment system. To avoid distractions there is an easy order option, or you can simply reorder a previous one. It will even play that cool music while you wait and show progress in your car’s touchscreen. They will offer an option to call in case you are one of those complicated people with a lot of topping desires.
Majority of this technology is expected to become standard in millions of cars at the later part of 2019. Xevo has obviously given no specifics of which makes and models of cars will have it. This could save time for those who have to work late or multiple jobs and do not have time to cook. This just goes to show you how technology is evolving to add convenience to our daily lives.
About Domino’s Pizza®
Founded in 1960, Domino’s Pizza is the largest pizza company in the world based on retail sales, with a significant business in both delivery and carryout pizza. It ranks among the world’s top public restaurant brands with a global enterprise of more than 15,900 stores in over 85 markets. Domino’s had global retail sales of over $13.5 billion in 2018, with nearly $6.6 billion in the U.S. and more than $6.9 billion internationally. In the fourth quarter of 2018, Domino’s had global retail sales of over $4.2 billion, with nearly $2.1 billion in the U.S. and more than $2.1 billion internationally. Its system is comprised of independent franchise owners who accounted for 98% of Domino’s stores as of the fourth quarter of 2018. Emphasis on technology innovation helped Domino’s achieve more than half of all global retail sales in 2018 from digital channels, primarily online ordering and mobile applications. In the U.S., Domino’s generates over 65% of sales via digital channels and has produced several innovative ordering platforms, including Google Home, Facebook Messenger, Apple Watch, Amazon Echo, Twitter and text message using a pizza emoji. In late 2017, Domino’s began an industry-first test of self-driving vehicle delivery with Ford Motor Company – and in April 2018, launched Domino’s HotSpots®, featuring over 200,000 non-traditional delivery locations including parks, beaches, local landmarks and other unique gathering spots.